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Home » Digital OOH » Samsung launches unique UHD TVs for hospitality industry

Samsung launches unique UHD TVs for hospitality industry

By Bhawana Anand - December 03, 2018

The series of Hospitality Televisions comes with a unique feature to display ads showcasing offers/services/products available in the hotel as well as outside

Samsung has launched its new series of Hospitality Televisions (TVs) in India with a unique feature to display advertisement on the TV screen at the time of viewing with the help of Internet Protocol. Samsung’s range of hospitality TVs is aimed at helping the hospitality industry redefine user experience. The idea is to enhance guest/user comfort and stay with not just a TV, but a solution packed with innovative applications and personalised interface powered by Samsung LYNKReach. These televisions have specific and customised use in hotels, hospitals and educational institutes.The advertisements comprising offers/promotions and products going on within the hotel as well as outside can be customized as per TG i.e. hotel guest profile and preferences. Transformed from the server directly, the guest will not have an option to avoid it as long as the TV is on.

The new range of Ultra High Definition (UHD) TVs is supported by Samsung’s Tizen, the robust OS which creates a rich user experience on mobile devices and the devices they connect to. The all new series brings in the power of High Dynamic Range (HDR10+) picture refinement and delivers an optimal, clarity-defined, detail-rich, immersive viewing, making the experience truly memorable by leveraging dynamic metadata that fine-tunes each frame within a given program. Available in 43”, 49”, 55” and 65” these dedicated hospitality TVs are exclusively designed to match all sort of needs in terms of space and usability.

“Samsung has been providing businesses with integrated and customised solutions that result in unparalleled end-users’ experience and satisfaction. This year, with these UHD models powered with Samsung’s Tizen OS, we are expanding our services to suit the need of having a robust consumer interface for hotels, hospitals and education sector. Our latest TVs focused at the hospitality industry are bound to redefine experience for industry as well as for the end users,” said Puneet Sethi, Vice President, Consumer Electronics Enterprise Business, Samsung India.

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