We Are’ is an initiative by St+art India Foundation & Tamil Nadu State AIDS Control Society (TANSACS) with Asian Paints to break the stigma around AIDS...
The brand has strategically chosen five pin codes for the campaign that uses a series of targeted and memorable billboards
The ethnic wear brand becomes the first national one to advertise with INOX on a pan-India basis post lockdown
The initiative ‘Mobile Chikitsa’ is under their public health programme ‘Sparsh Sanjeevani’ aimed at strengthening the Government of India’s Ayushman Bharat Yojana
The brand’s innovative 3D door installations are deployed at key visibility points in Kolkata, Delhi and Mumbai to position its new steel doors range
The health-care brand has tied up with MyHoardings for the transit media promo in multiple cities
A month-long OOH activity has been executed across entire West Bengal
The OOH campaign by the Swiss watch brand was inspired by its latest deep green collection and created a striking presence across premium sites in multiple...
The beverage brand has tied up with CASHurDRIVE for the in-cab activity of product sampling among customers
The brand distributed green tea bags, sanitiser dispensers and shields to frontline Covid19 warriors
The campaign is executed by MOMS Outdoor
The campaign is executed through Vritti iMedia’s Audiowala Bus Stand platform.
The core of the campaign involved billboards that were physically torn and slashed in a dramatic, evocative manner.
The campaign is executed by Walk The Talk
The work by boutique creative agency INGO avoids the clutter of seasonal clichés no pumpkins, no fake blood instead, it...
This billboard was installed by INTO Creative
As OOH rapidly transforms into a digital-first channel, traditional media owners are discovering that the right technologies don’t replace what...
Ashish Limaye, CEO & Founder of Craving Digital, speaks about how technology is amplifying OOH’s creative power - and why...
The UAE fitness chain GymNation literally puts muscle into its outdoor advertising with a one-tonne stunt promoting a new Strongman...
The campaign is executed by Platinum Outdoor
Challenging big-budget beer advertising, Brewlander's OOH takeover features AI prompts printed directly on the ads, asking fans to direct their...
The installation features a gigantic, melting cheeseburger where the bright yellow cheese has dripped down and formed the unmistakable shape...
Remi Roques, VP & GM – Broadsign APAC, shares his insights on how automation can help OOH media owners move...
The campaign’s strategic spread ensured maximum visibility among both consumer audiences and key industry stakeholders.
A new report from Allied Market Research confirms the continued strength and evolution of the Out-of-Home (OOH) sector, projecting significant...