Campaigns
Mahindra First Choice goes strategic with Fuel Station branding
Handled by Glo, the OOH division of Lodestar Universal McCann, the branding has been executed in Mumbai, Delhi NCR and Chennai
Mahindra First Choice, a multi-brand certified used car company, has executed a strategic outdoor campaign to target car users. The campaign has been tactically placed on media available at petrol stations to target the right TG. The campaign, handled by Glo, the out of home division of Lodestar Universal McCann, has been executed in Mumbai and Delhi NCR. In Chennai conventional media has been included in the plan.
The month-long campaign goes with the message ‘Giving Wheels to a Billion Dreams’.
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Campaigns
“Sabse Pehle Life Insurance” campaign goes Pan-India
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Creative Concepts
Nike x LEGO turn play into sport with a vibrant Shanghai playground
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Creative Concepts
Unilever deodorants go big at Tesco UK with immersive OOH installations
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CampaignsAmazon Prime Video rolls OOH campaign in Mumbai for Do You Wanna Partner