SkyBlue Media takes up joint presenting sponsorship of OAC 2025

SkyBlue Media, a leading outdoor advertising agency based in Dubai, has partnered with OOH Advertising Convention (OAC) 2025 as the Joint Presenting Sponsor. The 19th edition of this highly anticipated industry event will take place on July 18 & 19, 2025, at The Westin Powai, Mumbai. 

SkyBlue Media specializes in innovative transit advertising solutions and is particularly known for its exclusive partnership with the Roads and Transport Authority (RTA) in Dubai. This unique collaboration allows them to offer high-impact bus advertising campaigns that reach a broad and diverse audience across the emirate. The company leverages a blend of cutting-edge technology and creative strategies to deliver impactful advertising experiences, especially catering to the nuanced needs of luxury brands seeking premium exposure. 

Dato’ Manikandamurthy Velayoudam, Group Chairman, SkyBlue Media, commented on the sponsorship: “Our association with OAC is more than participation — it is a commitment to championing innovation, driving industry evolution, and shaping the conversations that define tomorrow.” 

OAC is recognized as the premier gathering for the OOH advertising industry, bringing together key stakeholders including advertisers, agencies, media owners, and technology providers. The convention serves as a vital platform for discussing the latest trends, addressing industry challenges, and exploring new opportunities that are shaping the future of OOH media. For 2025, the convention’s theme is ‘Mapping a New OOH-scape’, focusing on guiding the OOH ecosystem to explore novel avenues, embrace cutting-edge technologies, and define new benchmarks for the medium.