Contracts & Investments
Pioneer Publicity forays into South
The media owner acquires rights for 16 OOH properties of size 100ft x 50 ft in Bangalore
Established OOH media owning company Pioneer Publicity Corporation has set its footprints in the South with the acquisition of exclusive outdoor media rights for 16 Billboards / Unipoles in Bangalore.
The size of the outdoor media properties is 100ft x 50 ft, which will give high recall and visibility to the brands in the city.
The media owner has been working successfully in North, East & West India for more than five decades now. This foray will give Pioneer Publicity a national reach in the outdoor media ownership domain and strengthen its already existing leadership position in the outdoor advertising market.
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Insights‘Audience measurement will never be effective without asset measurement’
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Campaigns
Warner Bros. brings The Mummy to Mumbai streets with moving OOH installation
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Campaigns
KitKat turns its logo into a quiet reminder to ‘have a break’
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Innovative Use
Pond’s transforms ancient art into a living canvas for sun protection with ‘Sun Portraits’