BJP has finally rolled out its OOH election campaign that is visible across key locations of the capital city
The campaign will be designed with cross-media interlocking and engagement across online, social media, TV, print, OOH and cinema and BTL in the latter phase
The brand opted for the SUV display at South City Mall along with IPL 2019 trophy
The outdoor concessionaires are yet to receive the final nod for rolling out the party’s OOH publicity campaign
The 3-month programme is designed to deepen brand connect with consumers and retailers via Nukkad Natak and Movie-on-the wheels
Engagement, data & uniformity must for transit growth: Deepak Saluja
90% of transit media printing is on PVC using solvent inks: Vitesh Sharma
Data will drive spends: Shalini Kumar
Transit media is integral to OOH plans
Transit media has huge potential
Part of the brand’s ongoing “#SocialOffSocials” initiative, the campaign aims to inspire genuine human interaction in an increasingly digital world.
The campaign is executed by MOMS Outdoor
The matrimonial platform leverages cultural touchpoints and local transit lingo to connect with commuters on the city’s lifeline.
The campaign is executed by MOMS Outdoor
Het Graphics and Khushi Advertising executed this campaign to honour Piyush Pandey’s legacy
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The campaign’s strategic spread ensured maximum visibility among both consumer audiences and key industry stakeholders.
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The campaign is executed in partnership with Lemma, Madison Media and Google DV360
Adform unveils results from two successful programmatic DOOH campaigns, highlighting the speed and precision of its new visual planning interface.
Despite accounting for less than 1% of all media spend, OOH drives more incremental sales than other channels