The agency has set out to provide integrated OOH, BTL and Design solutions and services to an array of clients across all markets
The outdoor industry needs to collaborate with people beyond the out-of-home genre to give it a leap across the country
Yip sees the growth drivers as expansion of transit infrastructure, personalised device engagement, use of programmed networks, improved performance standards, rise of e-commerce, technology improvements, internet...
Industry leaders believe that innovative media and improved monitoring systems will accelerate OOH business growth in the state
Rahul DaCunha, Managing Director, DaCunha Communication, to share the Amul story at OAC 2014
The Kerala OOH industry is assiduously etching a new growth story that revolves around self-regulation, good governance, social responsibility, and above all, client-centricity. The OOH industry...
7 specialist agencies had pitched for the mandate
As domestic and international traffic increases at key Tier II airports, a great number of advertising brands are likely to mark their presence in this OOH...
Consumer Voice magazine rates Amul above other leading brands
A fleeting message should work well in a scenario where the audience only have fleeting seconds to register a brand presence. This seems to be the...