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Creative Concepts1 day ago

Renault unveils iconic art installation at Delhi International Airport

The installation is done in partnership with OMD India and Osmo

Contracts & Investments5 days ago

Rapport, Vistar partner with UniLED for verification of all U.S. pDOOH campaigns

The aim is to set a new benchmark for transparency so advertisers can understand the value behind every impression

Creative Concepts5 days ago

HUL Vim’s creative salute to Navi Mumbai

The campaign is executed by Rapport at Nexus Seawoods Mall

Sustainability6 days ago

WOO and Ad Net Zero partner to refine OOH sustainability framework

Originally developed by Ad Net Zero, the GMSF provides a consistent methodology for calculating greenhouse gas emissions across all major...

OOH Industry1 week ago

The OOH revolution: Smarter, faster, and fully measurable

Mike Cooper, CEO of DOmedia, offers his perspective on how technology is rewriting the rules of out-of-home advertising. 

Campaigns1 week ago

Credai Chhattisgarh’s new campaign sparks urgency in Raipur

The campaign is executed by SVA Media & Consultancy

Creative Concepts1 week ago

Godrej Properties enters Indore with 3D projection on Rajwada Palace

The campaign is executed by OAP Mediatech

Creative Concepts1 week ago

Whatsapp’s privacy message on Bandra-Worli Sealink

The campaign effectively ties the brand's core message, privacy and connection.

OOH Adtech2 weeks ago

Vistar Media launches Programmatic Guaranteed

Programmatic Guaranteed allows advertisers to lock in delivery and pricing on select inventory, while giving media owners better visibility into...

Creative Concepts2 weeks ago

“Anything’s a Kebab”: Waitrose’s playful OOH campaign takes to the streets

The text on the billboard is integrated with a large, three-dimensional skewer that extends past the billboard's frame, featuring kebab...

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