These units exemplify the opportunity for combining social entrepreneurship with OOH advertising
Pratap Hegde, CMD, telematics4u services made a presentation on ‘How social entrepreneurship adds new dimensions to OOH’ at OAC 2017.
The collection comprises specially coated fabrics made up of synthetic or natural fibres for inkjet and transfer printing. These can be used for backlit displays, outdoor...
In a unique initiative towards social responsibility, telecom major Vodafone merges the concepts of OOH advertising and rainwater harvesting.
Looking beyond generation of revenues, Avijit Dubey, National Business Manager, Tyvek Graphics, called upon the advertising fraternity to give itself a green edge and take responsibility...
Kinetic chose to switch off lights of live billboards towards protection of environment on this Earth Day.
Speaking on the theme"The need for sustainable and responsible printing processes for OOH at OAC 2015, Santhosh PG, Business Development Manager, Commercial Solutions Division, 3M India...
The'Clean Chai' outdoor campaign has been rolled out in the Bandra reclamation area in Mumbai; HUL'cleaning up chai' now.
The innovative campaign is directed at Vodafone customers, encouraging them to switch to receiving phone e-bills and thereby save paper, and in turn, trees.
The activity was in support of the NDMC centenary celebrations and the re-launch of Connaught Place in New Delhi .