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Brand leaders endorse the true power of OOH advertising at Gujarat Talks OOH
In OOH News By Sakshi Sanghavi - April 25, 2024
Abhijit Sengupta, CEO of OAP Mediatech moderated a panel discussion that engaged Shaileen Patel, General Manager of Business Development and Marcom at NK Proteins; Manan Choksi, CEO of Udgam Consultancy; and Sharvil Shridhar, Managing Director of A.Shridhar Group.
Media owners need to adopt audience metrics to grow business: Praveen Vadhera
In OOH News By Sakshi Sanghavi - April 25, 2024
Praveen Vadhera, CEO, IOAA highlights how Roadstar holds the key to business growth
‘A more liberal ad regime need of the hour for Delhi OOH’
In Viewpoints By M4G Bureau - April 22, 2024
Shailender Luthra, Executive Director, Brite Neon Signs vehemently asserts that regulatory issues have negatively impacted flow of business to the Delhi OOH market
Rajkot outdoor exudes a busy look with diverse brands straddling the OOH canvas
In Campaigns By Sakshi Sanghavi - April 20, 2024
Both national and regional brands occupy vantage positions on the city’s OOH landscape
Shaileen Patel, GM - Business Development & Marcom, NK Proteins to join the brand panel at Gujarat Talks OOH
In OOH News By Sakshi Sanghavi - April 20, 2024
Shaileen will be sharing perspectives on how OOH can be leveraged for gaining maximum reach with target consumers
Atul Mehta, Director and Chief Strategist, Chitra OOH to share his perspectives on future-proofing media owning business in Gujarat
In OOH News By Sakshi Sanghavi - April 20, 2024
Atul Mehta will participate in the discussion on how conducive the current business and regulatory environment is in Gujarat markets for investments in OOH media contracts & assets
Het Graphics Director Asit Shah to join panel on ‘future-proofing OOH business’ in Gujarat Talks OOH conference
In OOH News By Sakshi Sanghavi - April 19, 2024
The panel will direct focus on factors will help augment media owning business prospects in the Gujarat markets
‘Moderate the cost of tendered ad contracts for viability of OOH media ops in Delhi’
In Viewpoints By M4G Bureau - April 18, 2024
Amit Kapoor, CEO, US Advertising says the prevailing high rates at which ad contracts are awarded by the municipal body in Delhi is hurting the media owning business.
75Media launches bespoke software Ask BOB for OOH campaign planning
In OOH Solutions By M4G Bureau - April 17, 2024
The proprietary software will give agencies, brands and individual businesses access information on 540+ 75Media sites to help plan campaigns
Armour Digital OOH is DOOH Partner to Gujarat Talks OOH conference
In OOH News By M4G Bureau - April 16, 2024
The conference is an industry forum where brand CEOs and marketers having deep interest in the Gujarat markets, leading OOH media owners operating in the state, top national and regional OOH agencies, adtech specialists and consultants will converge for knowledge sharing & business networking.