People
Marico Appoints Vikram Karwal as Chief Marketing Officer
Vikram has joined Marico after a 22 year continuous career at Mondelez International
Marico has appointed Vikram Karwal as its new Chief Marketing Officer (CMO). Vikram announced the leadership transition via a post on LinkedIn, confirming the end of his extensive tenure at Mondelez.
The move concludes Vikram’s significant 22-year continuous career at Mondelez (formerly Cadbury). In his announcement, Vikram acknowledged the pride and professional value derived from working for the organization behind brands like Cadbury Dairy Milk, and expressed thanks to his former colleagues and professional network.
Regarding his new role, Vikram stated his high regard for Marico, specifically citing the company’s “brands, sales and marketing excellence, growth strategy and ambition.” This appointment positions Vikram to lead Marico’s marketing function and is considered a key strategic acquisition designed to support the FMCG major’s accelerated growth trajectory. The transition marks a decisive shift from one leading consumer goods organization to another.
Daily Newsletter
Subscribe to receive the latest OOH
industry updates
‘The OOH market here is functional and consistent, but it is still primarily local.’
DS Group launches ‘Living Billboard,’ A Green Plantation Drive
Tommy Watches’ ‘Time For A Hilfiger Holiday’ campaign
AMFI extends its investor awareness mission with branding of Andheri Metro Station
‘OOH continues to be a strong recall driver for city-centric brands’
Puma becomes PVMA for PV Sindhu
HOCCO’s Aamchi campaign brings mango tree to Ahmedabad
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
Blinkit in association with Kinetic India goes all Bollywood
Zepto’s Fast 10 Minute Delivery Saves the Day for Game Night in Ahmedabad!
‘Let’s create an empathetic space for women’
‘It won’t just be a man’s world anymore’
‘We’re actively exploring acquisitions and working to increase our inventory’
A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
Sales Manager (Amritsar, J&K, Chandigarh, Mumbai, Vadodara, Udaipur, U.P.)
Orango has been involved in creating, building, reviving and growing brands. Orango builds powerful connections with their customers & people...
Sales Executive
Established B2B Media and Events Group VJ Media Works is looking for sales executives
Digital Marketing/Social Media Executives
Established B2B Media and Events Group VJ Media Works is looking for the following: Digital Marketing/Social Media Executives Location: Mumbai/Bangalore...
Sales Manager – AdZ (Digital Advertising)
Estontec Group’s fast-growing adtech brand AdZ is hiring a Sales Manager to drive digital media sales and client growth. This...
Onboarding Specialist
Join Estontec Group’s transit media brand BrandonWheelz as an Onboarding Specialist, managing campaign execution, vendor coordination, and media planning across...
Operation Manager
Company Description: BajuGali an Advertisement Company is a leading firm specializing in advertising and marketing services. We provide innovative solutions...
Senior Copy Editor
No of openings: 1 Experience/ qualifications: 3-4 years in any media/news publication Graduate Degree in any discipline, degree in Journalism...
Sales Specialist at BajuGali (OOH Advertising Company)
At BajuGali, we are a marketing and advertising agency that specializes in transforming creative visions into reality for brands and...
Red Wing’s handcrafted OOH campaign
This meticulous, labor-intensive construction demonstrates Red Wing's commitment to authenticity and durability, intentionally standing out in the media landscape
Sun Pharma drives impactful Diabetic Retinopathy Awareness campaign
The campaign is executed by MOMS Outdoor
The ‘Whitney Houston Challenge’ comes alive in OOH
Inspired by the popular “Whitney Houston Challenge”—where users must hit a drum at the exact beat drop of the iconic...
Budweiser 0.0 launches a massive 50+screen DOOH takeover
The campaign is executed by Connect Network
Apollo Hospitals Chennai’s ‘Stroke Awareness Corridor’
The campaign has been executed in Chetpet, Chennai
Xtreme Media deploys 10 high-impact LED screens in Hyderabad
The implementation included the strategic placement of two large-format screens and eight pole-mounted screens at key commuter touchpoints.
Artwork created with quantum computing debuts on DOOH’s Bradford Media Wall
The film uses quantum algorithms typically used to simulate quantum particles to generate the motion of water.
FA unveils England-wide DOOH campaign on grassroots misconduct
The campaign is developed by TMG Creative Ltd.
PlayStation unleashes the ‘Demon Sumo Wrestler’ in DOOH campaign
The campaign has been executed across JR Ryogoku Station in Tokyo
Xtreme Media lights up Rajkot with Earth Series LED displays
The project comprised two Earth Series displays (pixel pitch 6.67 mm), each measuring approximately 9.6 m × 4.8 m with...
-
Campaigns
Sun Pharma drives impactful Diabetic Retinopathy Awareness campaign
-
InsightsWhy DOOH works in the era of Attention Economics
-
PodcastMarketing, Culture & the Power of OOH: A candid conversation with Abhishek Shetty, Marketing Head, Swiggy Instamart
-
CampaignsAMFI extends its investor awareness mission with branding of Andheri Metro Station