Campaigns
US’ Major League Cricket partners with Mera Hoardings to promote inaugural season
The League promotion will be conducted across the US and India.
Major League Cricket (MLC) has announced a partnership with Mera Hoardings for the promotion of the inaugural season of America’s first professional T20 franchise cricket competition. The promotion will be carried out across 800+ digital screens in the US and more than 1,000 digital screens in India, leveraging Mera Hoardings’ experience of promoting sporting events.
The digital displays will feature a rotation of superstar players set to take part in the competition. The six teams competing are – the Los Angeles Knight Riders, MI New York, San Francisco Unicorns, Seattle Orcas, Texas Super Kings and Washington Freedom.
Nineteen matches are set to take place at two cricket-specific venues in North Texas (Grand Prairie Stadium, Grand Prairie, TX) and North Carolina (Church Street Park, Morrisville, NC) leading up to the championship match on Sunday, July 30.
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InsightsGarware Hi-Tech Films enters signage segment
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CampaignsFastrack’s ‘Never Same. Never Sane’ OOH campaign with Siddhant Chaturvedi
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Creative Concepts
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