Campaigns
‘State’ of art innovation
The idea behind the art installation was to showcase Gujarat as a state that has evolved as a prospering and industrial one.
To showcase Gujarat’s progress as a state, Tata Housing and Arvind Real Estate with the help of DDB MudraMax designed an OOH innovation at Kankaria Lake, Ahmedabad. The 12 feet Gandhian Chakhra was installed with the backdrop of Gujarat’s progressive skyline exclusively sculpted from scrap materials from various industries in and around Ahmedabad.

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InsightsWhy is India’s digital signage market not looking beyond the screen?
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CampaignsHero Destini brings ‘The Dragon’s Test’ to life through 3D anamorphic DOOH
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CampaignsChandak Vansham’s swinging Ganpati OOH campaign in Mumbai
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CampaignsBRND.ME’s perfume brand Villain puts its Gold Revolver on the move across Bengaluru