Campaigns Data will drive spends: Shalini Kumar Data will drive spends: Shalini Kumar Published on March 18, 2019 By admin Share Tweet Shalini Kumar VP – Partnerships & Innovations, Star India, highlighted how data could add value to different transit advertising avenues at the 1st Transit Media Talks held in Mumbai on February 28t Related Topics: Up Next 90% of transit media printing is on PVC using solvent inks: Vitesh Sharma Don't Miss Transit media is integral to OOH plans Advertisement You may like Advertisement Daily Newsletter Subscribe to receive the latest OOH industry updates Subscribe Latest Trending Videos Insights9 hours ago Why Audience Measurement is the foundation & confidence is the outcome Campaigns9 hours ago Spotify turns fan-made playlists into hyperlocal OOH Campaigns9 hours ago The Laughing Cow drives a giant cheese wedge through Minneapolis Campaigns10 hours ago IKEA puts the mess behind its tidy billboards Campaigns1 day ago Sky Sports kicks off 1,500 live matches with a giant 3D mural Campaigns2 years ago Puma becomes PVMA for PV Sindhu Innovative Use1 year ago HOCCO’s Aamchi campaign brings mango tree to Ahmedabad Campaigns4 years ago Blinkit in association with Kinetic India goes all Bollywood OAC2 years ago Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024 Campaigns2 years ago Zepto’s Fast 10 Minute Delivery Saves the Day for Game Night in Ahmedabad! 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