The new entity will function as a media agency to Srishti Communications' existing and new clients
Towering at seven meters in height, these landmarks offer high quality display through nine units of High Definition (HD) 80-inch digital screens.
Audi Q3 raises high awareness level among its target audience through large format media, with vital facts about SUVs and invited them to experience the Quattro.
The campaign aims to give the brand instant recognition and shine with the intended target segment
Indian OOH leaders believe that adoption of best practices, quality improvements across the board, and some course corrections will go a long way toward driving the...
Down the years, category advertisers like BFSI, media & entertainment, FMCG, telecom and real estate have had a domineering presence in the Indian OOH space. These...
6 global OOH trends impacting India are: (i) Rise of the Destination, (ii) Rise of Experiential; (iii) Planning Convergence; (iv) Technology in Buying (including Automation); and...
Indian OOH industry should look to leverage the new technologies to forge ahead in business, says Bhattacharyya
Session was moderated by Sam Balsara, Chairman & MD, Madison World, and addressed by Alok Jalan, Managing Director, Laqshya Media Group, Bhavana Mittal, Head of Media,...
OAC 2014 gets underway at Grand Hyatt, Goa
