Balaji Ads has used a variety of media formats for the campaign that includes 150 traditional large billboards, traffic consoles, bus shelters, unipoles, pillar wraps, LED...
The activation campaign, spread over 21 days, covered six Mumbai Lok Sabha constituencies where the AAP has contested, extending into the most interior parts of the...
The party used Christie digital projectors to display holographic images of Narendra Modi at election rallies scheduled simultaneously at various locations
The outdoor communication,'Aapni aapnar rajnoitik motamot kothaye toiri koren?' (Where do you form your political opinion?) drives home the need to form correct opinions prior to...
Nike, Airtel, Coca-Cola among others go beyond the big league,Avinash Pant, Manchester United
A fleeting message should work well in a scenario where the audience only have fleeting seconds to register a brand presence. This seems to be the...
To invest Rs 270 cr in expansion; targets to increase its car fleet to 100,000 in 25 cities by 2025
In a classic example of the medium being the message, Thjnk, a German agency, has developed an intelligent and ground-breaking billboard for IKEA which drives home...
The five pillars having 20 facia and 10 cantilevers gave the brand ample scope for displaying all their schemes in an explicit manner .
100 cabs were branded along with a surprise breakfast kit in 4 cities.
