Pawan Bansal, COO, Jagran Engage says that healthy participation of regional and local brands might have given the impression that share of national brand advertising in...
The Central Force data allows Plan B OOH to precisely state weekly or even daily impressions plus impressions per spot played, to support programmatic Digital OOH...
In an insightful conversation with Media4Growth, Praphul Misra, Founder and Managing Director of Oi Media, reflects on the transformative role played by data in the realm...
KFC's Clark Wilson says, "The KFC Gravy Train is designed to encourage more Kiwis to make the most of game day at Eden Park.”
Entries to be submitted online latest by May 15
The new ad byelaws, awaiting state government nod, is expected to pave the way for larger roadside outdoor dislays
The rights have been awarded by Southern Railway for a period of 5 years
Darshana Shah, CMO, Aditya Birla Capital says, "We are excited to present a new-age marketing buzz to our new-age digital consumers.â€
Six causes awarded national OOH campaigns
States are now incentivised to develop iconic tourist destinations and promote them globally
