Aiming to establish its digital network in rural markets, the tech solution company has begun its journey with Patna by offering CMS & pDOOH services
The initiative will see marketing leaders from various industries chart the future of outernet marketing
PlayAds, a leading player in the DOOH space at southern railway stations, expects digital displays to become a part of the regular habits of railway passengers
Easy buy in & out, less spillage, better outcomes are a few advantages of pDOOH, say experts at the DPPA Video Everywhere Summit 2020
pDOOH can bring the outdoor medium onto a level playing field with other channels
The strategic alliance entails Lemma’s Demand Side Platform integration with VIOOH’s network of managed media owned programmatically-enabled screens to be accessed by users
Verizon Media’s programmatic DSP integration with Broadsign Reach’s programmatic DOOH SSP enhances the omnichannel media buying experience
The campaign has been deployed at Dubai’s International Financial Centre in order to target professionals
This venture will enable Digital out of home advertisers to device omnichannel strategies, leveraging data
A programmatic campaign was launched for 9 minutes as per the Prime Minister’s appeal in Pune
