The campaign was launched in three cities -- Delhi, Mumbai and Bengaluru, and executed by Alakh Advertising
Three OOH media owning firms in Delhi - Brite Neon Signs, Landmark Outdoor Media Service (LOMS) and Glamour Advertising - consolidated their media assets under a...
Castrol Magnatec Mobile Vans were pressed into service in 5 cities for the onground activities
Kinetic India has executed the 4-city campaign. The brand's OOH presence was created at important and strategic footfalls/traffic locations, key arterial roads, toll gate points, corporate...
The maximum share of voice for the brand via OOH presence was created at important and strategic footfalls/traffic locations, key arterial roads which are the lifelines...
Posterscope India has executed the campaign, covering eastern region including Kolkata, Rest of Bengal, North Bengal, Odisha, Bihar and the North East.
Balaji Ads executed the campaign using more than a hundred hoardings in and around the city to promote the residential project
Crossroads executed the 21-day campaign in the city in a highly creative fashion, keeping in view the target audience
Team Outdoor Asia stepped out to talk to people who drive on the city roads and understand how they view outdoor advertising when behind the wheel.
Key findings of the report say that Indian advertising industry grew a whopping 16.4% in 2014 and is expected to grow by another 9.6% in 2015,...
