DMRC plans to introduce more trains and rakes on its network by the month of October that in turn will also open up more OOH advertising...
The real estate group has taken up OOH media in different cities on a long-term basis where the creatives of the group's projects are changed periodically,...
GLO, the outdoor wing of Lodestar UM, has planned and executed the campaign
Nakul B of New Delhi Rising and Yogesh Saini of Delhi Street Art believe that advertising is way too focused on branding and fails to make...
Digital billboards are seen to deliver big impact that will likely influence more advertisers to opt for this media.
At the 42nd AGM of the association, the new committee of office bearers has delineated the steps to implement the SOP for OOH business in the...
APN Outdoor have joined forces with research companies The Lab and Neuro-Insight to discover the formula behind the power of movement - to be known as...
Laqshya will handle the nationwide outdoor media mandate for Republic for leveraging OOH assets for a period of three years starting April 2017.
The core objective of the OOH campaign was to position the car as a latest fashion while highlighting striking colors and SUV look of the car.
The combined entity will become Australia's largest outdoor operator, with more than 50% market share.