Stephen Whyte, Global President of Posterscope, explains the advantages of dynamic content in the OOH medium
This was announced at the 60th FEPE Congress in Dubai
Dramatic sequences featuring Neptune, Mars and Jupiter will appear on the huge Piccadilly Circus advertising screen
This year ACEF received over 730 entries from 200 companies out of which the outdoor concessionaires were awarded in 7 different categories
Gideon Adey is involved in the automation of OOH transacting; the trailing of technologies and techniques from other territories and media industries to develop automated decision...
BJP, UDF, CPIM employ biodegradable materials for executing their outdoor campaigns
In partnership with Eg. Communications, the campaign has been rolled out on Lines, 2, 3, 5, 6 and 8 of Delhi Metro
Signpost employees across Mumbai, Delhi, Kolkata, Chennai, Bengaluru, Pune and Nagpur offices participated in donating blood
Remi drives and implements the strategy for Ayuda Media Systems, by developing new opportunities, onboarding clients on the Ayuda software and attracting and retaining top talent
A mix of formats such as billboards, bus shelters and mall media has been used to garner maximum eyeballs