Manas Mohan, Ideation Evangelist & Principal Consultant, SHARP, Laqshya Media Group, explains that with metrics, each segment within OOH media will be able to give specific...
K L Sharma, Executive Director (Commercial), Airport Authority of India, highlighted the advantages of airport advertising at the 1st Transit Media Talks held in Mumbai
3000 Welspun Quik Dry towels will be put up each day outside the changing rooms for women at the Kumbh
Orango Solutions gearing up for bigger biz at the airport
The rights are for putting up media on some 80 piers
As part of the ‘Main se Hum’ campaign, branding has been done in 8 lakh tea cups distributed among 75 leading corporate houses
In association with Madison Media, the brand will execute various on-ground branding initiative during the league
The OOH campaign, handled by Headsail Media Services, was rolled out in South Asia and East Africa
OOH campaigns and on-ground activities will be conducted in bursts, along with other media activities starting from today
The firm will manage the commercial and sales business through rights acquired by Global Sports Commerce for Africa across formats including On-Ground sponsorships