The brand launches 2nd edition of the #InItTogether campaign, celebrating the real life stories of its members
The project has been awarded under the Public Private Partnership model by the Davanagere Smart City Limited for 10 years
Targeting the high-income class, this category taps the outdoor medium for long duration campaigns in the city
The metro rail corporation issued a statement on the media report claiming decline in the ridership
Digital OOH displays planned at the stations
The software, launched in 2018, integrates audience data on TV and Out of Home (OOH) TV viewership
Real estate brands in particular would be the major advertising category
Manas Mohan, Ideation Evangelist & Principal Consultant, SHARP, Laqshya Media Group, explains that with metrics, each segment within OOH media will be able to give specific...
Specialist agency heads Rachana Lokhande, Co-CEO, Kinetic India; Fabian Cowan, President, Posterscope India; Jayesh Yagnik, COO, MOMS Outdoor Media Solutions; Vinkoo Chakraborty, Business Head, Rapport India;...
Pawan Bansal, COO, Jagran Engage, listed out the factors for ensuring best ROI from transit media in his address at the 1st Transit Media Talks Conference...