Shashi Sinha - CEO IPG Mediabrands India, manages the second largest media agency group that includes Lodestar UM, Initiative Media, BPN, Reprise, Interactive Avenues, Mediabrands Rapport...
DTC sources have affirmed that the new buses will be open for branding and that a tender for bus branding will be floated once the buses...
The event division will explore new business opportunities in experiential marketing, among other key areas
Kinetic India, planned and executed the campaign that has been deployed on some 135 media units covering diverse formats
Using Colombia's flag and its tri-color yellow, blue and red hues, McCann created blood bags of yellow and blue on which a red stripe appears as...
Only display advertisements on wall mounted and ground hoardings of up to size 40ft x 25ft and roof tops limited to size of 30ft x 25ft...
Collaborates with Vyoma technologies to intensify its 2017 campaign across 279 railway stations in 7 states engaging with 10 crore people every month.
Lavkush Enterprise executed the outdoor campaign for promotion of the event that was broadcast on ETV
Both agencies will work independently in all the markets and have separate teams
Now tender for each format will be opened separately this month