“Automation, measurement and connectivity to omni DSPs build advertiser confidence and that should be the focus of all our efforts,” says Srikanth Ramachandran, Group CEO of...
The 'Ampere Take Charge Squad' wears a sustainable attire made of upcycled, recycled, and repurposed materials at IPL matches; musical instruments of the cheer squad are...
The OBIE Hall of Fame went to Netflix for their consistently exceptional creative work
The OOH firm is a strong exponent of the imperative of industry-wide collaborations
Glenn Pais, Proprietor of Clauderricks Enterprises, talks about the planning that went into setting up the massive 350 feet x 50 feet billboard at Kamshet on...
This will allow brands to create a measurable omnichannel brand experience
Planned by Rapport Outdoor, the campaign promoting ‘Closeup Triple Fresh Formula Toothpaste’ has been rolled out exclusively on DOOH billboards operated by Times OOH.
Saatchi & Saatchi London uses Ocean’s OOH tech in Manchester City Centre to power the EE campaign.
The solution is set to launch in three of the largest African markets with a series of pilot campaigns for leading brands.
Passenger volume increased YoY in the period Apr-Dec 2022
