A fleeting message should work well in a scenario where the audience only have fleeting seconds to register a brand presence. This seems to be the...
Haresh will continue with his responsibilities in India, but with his new designation as Regional Director for Posterscope -- Asia Pacific, he will also work across...
To invest Rs 270 cr in expansion; targets to increase its car fleet to 100,000 in 25 cities by 2025
Lenovo in association with Kinetic Worldwide agency has promoted its new smart phone Vibe X through the OOH medium. The campaign has been specially designed for...
As part of the brand's strategic launch in the East, particularly in Kolkata, they rolled out a comprehensive and integrated outdoor advertising campaign.
The Amaze and new City have taken it to the top of the sedan market. More launches are on the anvil, which could include another small...
The ecommerce portal targets busy office goers with a ground activation to create awareness and engagement around the '9 Hour Delivery' service in Mumbai.
Kolkata experienced music & celebrations with the Tata Sky Karaoke service through an appealing out-of-home activation
Ogilvy & Mather (O&M), India's largest advertising agency, is yet to decide on participating in this year's Goafest.
The innovations in Delhi and Mumbai bring to life the lead character and reiterate the show's launch
