Bringing in his two decades of experience in OOH and many accolades, Gour Gupta joins DDB MudraMax as the Executive Director heading OOH, events and experiential.
Zee Melt 2016, an innovative marketing and design event spanning over 2 days started in Delhi today with a well-thought range of sessions and workshops involving...
Kinetic India Creates Innovative OOH Solutions to Welcome the Legendary Ford Mustang in India
Just before its launch in India, Ford Mustang engages with consumers through an innovative campaign involving motion sensing billboards displayed at Delhi and Mumbai airports.
To enhance the communication, the brand did an LED innovation on billboard highlighting the features of the product at key congregation points.
Kinetic India executed the Craftsvilla campaign across seven towns including Delhi, Ahmedabad, Lucknow, Chandigarh, Ludhiyana, Indore and Jaipur.
Combining digital with OOH in the most innovative way, Kinetic executes an OOH campaign with twitter interaction at vantage sites in Mumbai for Sab TV's show...
Considering the communication objective, Kinetic planned and executed a high decibel campaign across 26 towns.
Vodafone 4G's launch campaign in Kolkata saw traditional OOH formats along with metro and bus branding along with LED walls.
Presenting his topic on "How technology can be a game changer for the Indian OOH industry"" Suresh Balakrishna CEO Kinetic South Asia & Middle East"
