Raj Kamble will speak on the theme ‘How creatives can transform OOH’
Two OOH innovations, both with unique creatives, are meant to entice audience to get hooked to the second season of the dance reality show
The space offers unique amenities and entertainment options to engage audiences and build experiential recall in Meerut
Promotions for the new launch will begin around the sales push slated for the end of Q2 this year
ZEE5, with Brandscope India, has launched a campaign to bridge the gap between regional audiences and OTT content consumption
Unilever Hamam’s Hamam Waterproof Saree campaign has been shortlisted in the category ‘Glass: The Lion For Change’
The campaign, executed by Platinum Outdoor, is targeted at the youth segment that is a high user of mobile data
From customizations and live remote feeds to mapping and monitoring, the BJP’s OOH campaign during this year’s Lok Sabha election saw the biggest third party monitoring...
Zee Cinema goes larger than life for 2.0 promo
The unmissable installation by Active Media Innovations on Juhu beach in Mumbai uses gargantuan cut-outs and flapping wings to promote the premier of 2.0 on Zee...
