The policy is set to be open for public suggestions from July 5
A knowledge seminar on OOH titled Adapting to be accountable at the Goafest 2024 in Mumbai featured a panel discussion involving Darshana Shah, Head of Marketing & Customer Experience at Aditya Birla Capital; Pawan Bansal, COO...
The International Cricket Council (ICC) has partnered with Mera Hoardings to promote the T20 World Cup on OOH formats on a global scale. This collaboration aims...
Court prioritises safety and structural integrity of the media over blanket removal of hoardings
Media owners asked to submit documents certifying structural stability of their respective outdoor media structures
“We prioritise safety and diligently promote compliance among our members,” states IOAA Chairman Pawan Bansal
MHOA has directed its members to immediately conduct a comprehensive safety review of all their hoardings to ensure and reinforce adherence to strict safety standards.
The audit to be conducted on an immediate basis
Prime Video executed the campaign alongside its agency partners Kulfi Collective, So Cheers, Initiative (IPG) and Trzy Innovationz.
The campaign will run for a month across large format billboards in many cities