Posterscope India created and executed an OOH campaign to build familiarity with the Windows OS and capabilities of Lumia devices, creating meaning for Lumia 730 as...
After emerging as India's most promising brand and its stint in attempting to break the world record of longest self-photographs (selfie) relay chain, Lava International Ltd,...
The real estate developer used various OOH formats across West Bengal including front lit, non lit and back lit hoardings, LED boards, unipoles, pillars and mobile...
Pacific Digital which has introduced Wall Graffiti Media expects widespread adoption of the media in the outdoor space given its aesthetic value and ease-of-deployment
The recommendations were put forth during the course of a brainstorming open house session at the conference
Media 360 Degree deployed the campaign at prime locations in Bangalore and rest of Karnataka using a wide media mix comprising hoardings, bus stand media, bus...
Down the years, category advertisers like BFSI, media & entertainment, FMCG, telecom and real estate have had a domineering presence in the Indian OOH space. These...
DOOH has the makings to make it big, say industry leaders
The Indian OOH media is at an inflection point. On one side, there is a big opportunity to engage with a greater number of advertising brands....
FM has proposed Rs 100 cr for Metro projects in Ahmedabad & Lucknow, development of airports in Tier I & II cities, and urban renewal plans...
