Basis' omnichannel DSP provides marketers with access to Vistar Media’s marketplace for DOOH media
The campaign, executed by The Brand Sigma, includes train wraps as well as internal train branding.
Haresh Nayak, Founder & CEO, Connect Network says the rapid increase in number of DOOH screens available across the country is a testament to this medium’s...
Dr Uniyal will be sharing his perspectives on 'Building a game-changing talent strategy for OOH'
The quiz contest will be open to all delegates attending the convention.
The terms of engagement and the lines between physical and digital have blurred to a significant extent because of which brands now need a better integrated...
As metro ridership grows in India, so do the advertising opportunities. Media4Growth takes a deep dive into the windows of opportunities for businesses as we speak...
Increasing domestic and international passenger traffic, modernisation of airport infrastructure, rise of Tier 2 cities as new growth centres, and promotion of the UDAN scheme have...
The Maximum City is seeing a new OOH landscape unravel as varied DOOH formats take positions alongside the larger-than-life traditional media, providing the advertising brands with...
The personal grooming brand launched an extensive campaign which saw integration of online channels for increased engagement and impressions
