Platinum Outdoor used visual appeal, influencers, in-store experiences and digital storytelling to position Continental Xtra as the epitome of a strong and aromatic coffee experience.
From behind the New Year’s eve ball drop, Tiger Party offers a close look at how DOOH solution amplifies commercial potential
Jayesh Yagnik, CEO, MOMS OOH sees technology playing a pivotal role in the OOH growth process
‘Top-of-the-mind recall critical for demand generation, supply management’
The marketing team employed unconventional tactics with volunteers holding placards next to ‘Merry Christmas’ branding
From the towering 120 ft. cut-out of Prabhas that commanded attention in popular malls, to the dominating omnipresence across major cities in India, the campaign immersed...
Vinkoo Chakraborty, President, Rapport Chrome (an OOH arm of IPG Mediabrands India) says that OOH has sustained its position as a pivotal medium for creating impact...
Campaign has been rolled out in major metros that include Delhi, Mumbai, Bengaluru, and Pune, on 200+ displays
The M5 Tower West Midlands is a high-impact, double-sided DM6 structure strategically positioned on the M5 in Birmingham, between Junctions 1 and 2
At Polygon du Preez is building the largest network of programmatically connected digital OOH screens enabling access to an Africa-wide network for media owners, agencies and...
