The Smart Asia exhibition 2019, brought various Taiwan based players offering unique DOOH solutions for the developing Indian Digital Display market
Being a key industry stakeholder, the printer manufacturer takes the responsibility to contribute to the sustainability of this business ecosystem
Handled by MOMS, a digital site was programmed to change creative with the change of traffic signal in Pune
Speed is the name of the game for DOOH, says John Osborn, CEO, OMD USA
BackLite Media signs 10-year partnership with Gulf Related, the developers of The Galleria Al Maryah Island, a luxury retail and dining destination in Abu Dhabi
Also, programmatic OOH buying is gaining momentum, he says
The network offers 3000+ DOOH screens from 15 cities having 1.5 million audiences and 500k daily impressions
An online wedding company shares the load of weddings by offering venues all across the country
5 technologies of the future: 5G & satellite networks; autonomous machines; IoT; AI; AR
The competitiveness of the medium centres on how it gets ‘faster, better, cheaper’
