Gaganpreet Singh Malhotra, Director, Wybor speaks about offering quality solutions in a price-sensitive market
Brands of all hues adorn the large formats
Old Mout Cider is the launch partner
Government push on infrastructure and urbanisation will boost OOH inventory especially premium formats
“The OAA provides a valuable opportunity for industry professionals, agencies, and brands to showcase their best work and gain recognition for their efforts,” says Ambika Mehrotra
Ocean Outdoor UK CEO Phil Hall says: “The BFI IMAX has a significant place in Ocean’s history as our original Ask For It By Name location.”
Innovation expert Dino Burbidge speaks the ever-evolving landscape of OOH advertising, powered by interactive technologies
Sylvain Le Borgne, Group Chief Data Officer of JCDecaux, spoke about using data to boost profits at the recent WOO global congress in Hong Kong
WOO President Tom Goddard provides an overview of the state of global OOH sphere, and the major catalysts for sustained business growth
Ocean Group CEO Stephen Joseph says that if used properly, AI should be a positive driver for the growth of better DOOH, democratising the channel and...
