The campaign playfully invites consumers to test it themselves—simply taking a sip of tea in front of a mirror, where the image of Good Day seemingly...
This partnership further cements DoohClick’s growth in the South African market, where the platform is already trusted by major OOH operators including Tractor Outdoor, Kena Outdoor,...
In a super competitive business landscape, what will it take for media owners to market their out of home advertising properties as brands in their own...
Dipankar Sanyal,CEO of Platinum Communications explains how digitization is transforming the Out of Home (OOH) advertising industry, making Digital Out of Home (DOOH) a key growth...
With a clever twist, each billboard ends with the tantalizing line, “ikea.india is typing...,” leaving viewers anticipating the brand's next move.
Each year, Ocean donates 2% of the UK’s reported revenue in screen space to organisations associated with sustainability and the preservation of the planet for current...
The campaign is executed by Platinum Outdoor
Lokesh Dhanwani, Founder of Paper Parachute, and Jithu Prasad, Founder and CEO of Advertalyst, presented their innovative DOOH business offerings to attendees on day 2 of...
Gulab Patil, Founder and CEO of Lemma, laid bare the roadblocks to pDOOH growth in India, while putting forth the solutions that can drive it forward,...
Gangasagar Amula, Director at Absen India, explored the 10 factors to consider for impactful DOOH media installation in his presentation on day 2 of DDX Asia...