The media plan and creatives for this campaign were planned by Laqshya Group, highlighting the differentiators of Harpic Red and Blue offerings. A mix of billboards,...
DMRC notifies tender for digital media inside Akshardham, Botanical Garden and Noida Sector 16 stations
Ellora outdoor develops 10 LED front-lit unipoles with 80 ft distance between each in Varanasi's Nadesar area.
The smartphone brand took over the most vantage, premium sites at T3 & T1 to showcase its compelling camera phone to a large high-flying target audience
Exterion Media reveals why London Underground commuters are great targets for new brands
Balakrishna asserts that OOH is one medium that provides for maximum creative thinking, innovations and use of new technologies
Indian Railways will be inviting bids to 12 tenders for outdoor media outside stations this month and 5 packages for train wraps and other internal media...
Central is perhaps the first to come up with an interactive website www.centralbrandspaces.in for handling queries on brand space more efficiently
Prior to joining Taproot Dentsu, Farah was General Manager - Planning at Cheil India
Platinum Outdoor planned and executed the 2-phase launch campaign for Tata Hexa across 22 cities that included highly disruptive innovations
