Anita Nayyar will be sharing her perspectives on OOH and impact advertising
Rajib Basu will be sharing his perspectives on 'What's attention economy got to do with media: Direction finders for OOH'
Dr Jain will be speaking on the theme of 'How a growing DMRC network is creating greater advertising opportunities'
Czech company Caroda, in collaboration with the South African branch of Adform and media agency Trina Marketing, has launched the first open marketplace in the in-store...
Geetika Gulati, Director, Alakh Advertising & Publicity says that ROI from DOOH measures up the expectations and as media companies gain a deeper understanding of this...
S Kumar, MD of Srishti Communications says this is a move to maximise the AOOH opportunity
Manoj Bajpayee will be speaking on the theme of 'Getting the best out of life's roller-coaster rides'
Campaign was a winner in Ocean Outdoor’s annual digital creative competition
US-based StreetMetrics is a forerunner in the area of measuring moving OOH media.
Hyundai's IONIQ 5 is seen advertised on Zest's billboard on the Eastern Express Highway, which entered the Guinness Book of World Records for the most number...