Anil Kannambille, Director, Accord Advertising, also sees a promising future in digital OOH
The Outdoor Asia team went outdoors in Mumbai and Kolkata to gather people's views and perceptions about outdoor advertising.
After emerging as India's most promising brand and its stint in attempting to break the world record of longest self-photographs (selfie) relay chain, Lava International Ltd,...
Kinetic India handled the OOH duties of the Levi's Commuter Series campaign by using multiple formats like billboards, dropdowns, standees, backlit cut-outs, wall facades and signage.
Vodafone Odisha Circle believes that without using outdoor media as one of their display tool, no brand can achieve 100 per cent reach among their TG.
In association with DDB MudraMax-Experiential, the brand opted for an on-ground activation at various malls to promote the festive range and reinforce the idea of Tupperware...
The OOH major has developed these properties on the Gachibowli Road in the Cyberabad area of Hyderabad on BOT basis; K T Rama Rao, Minister of...
With the addition of the new stations, the service is now available at eight of the busiest railway stations in India including Mumbai CST, Mumbai Central,...
Bandula in OAC 2014
The OOH campaign has been primarily targeted at key cities like Mumbai, Delhi, Ahmadabad, and Kolkata where customers have greater affinity for postpaid services
