Active Media Innovations ideated and executed the campaign in Mumbai
Multiple OOH formats like hoardings, billboards, cutouts, unipoles, gantry, bus branding, tram branding, metro coach branding, pillar branding, standees, bqs, traffic signals, police booth, kiosk, college...
OMI planned and executed the 3-week campaign in more than 25 cities
Most of the auto brand campaigns highlight festive offers to customers, while some beckon buyers to take advantage of GST exemption on particular class of vehicles
The brand used a variety of OOH formats that included hoardings to branded mobile vans
Pantaloons engaged 300 students from prominent art colleges in Kolkata who created the alpana along with some 100 local residents.
Bright Outdoor Media designed and executed the campaign including impactful cluster branding at key locations.
Post this development, the network created an integrated creative team which will deliver solutions for Maruti Suzuki brands.
The civic body will also swoop down on all unauthorised hoardings and banners put up in the city
The company to putting up a new class of digital media assets at the airport, apart from beautifying the traditional formats