Some of the advertisers on the screen include Apple, Yes Bank, Samsung, Volvo and Total. The network of 212 digital screens at the Delhi airport was...
Kinetic has also executed two extensive UTI MF campaigns across multiple cities
Street talk executes the innovative campaign
Down the years, category advertisers like BFSI, media & entertainment, FMCG, telecom and real estate have had a domineering presence in the Indian OOH space. These...
The Indian OOH media is at an inflection point. On one side, there is a big opportunity to engage with a greater number of advertising brands....
Sudeep Narayan, Marketing & PR Director, Volvo Auto India, says that some PR around an OOH campaign could prove to be very useful to brands
The Kerala OOH industry is assiduously etching a new growth story that revolves around self-regulation, good governance, social responsibility, and above all, client-centricity. The OOH industry...
With transit media evolving rapidly as the best choice for branding, Tata Photon Max leveraged Volvo buses in Kolkata focusing on providing live experience of the...
The campaign involved various formats ranging from traditional hoardings to transit media including mobile vans and Volvo buses.
The brand intends to reach over 25 lakh people in a month at food malls on the Mumbai-Pune Expressway.
