After rolling out its TVC, the brand initiated an innovative 15-day outdoor promotional campaign in Bengaluru and Chennai. The campaign has been planned and executed by...
The 14th edition of OAC will be held at the Renaissance Mumbai Convention Centre Hotel, Mumbai; the OAA 2018 awards function will be organised at the...
The innovations entailed use of “Kaalink” -- ink produced with carbon emissions from vehicles – to paint portraits of Bollywood star Shah Rukh Khan who is...
Being the world’s second fastest growing ad medium after mobile,Digital OOH space glitters with bright prospects; the low-cost format befits the needs of small advertisers
The campaign is visible across metro cities such as Delhi, Mumbai and Bengaluru as well as Tier I cities in Punjab, Haryana, Tamil Nadu, Uttar Pradesh,...
The Gurgaon-based operation will have Jay Gala and Bodhisatwa Dasgupta leading from the front. Jay Gala will be handling the agency’s business operations. Bodhisatwa will be...
The Automated Proposal Platform will allow media agencies to request proposals from OMA members and combine those proposals into a campaign. Agencies will also be able...
The FMCG major called for a review after five years in November 2017 which saw some leading media groups from across the country participate
After rolling out its TVC, the brand initiated an innovative 15-day outdoor promotional campaign in Bengaluru and Chennai. The campaign has been planned and executed by...
The campaign utilized the air pollution to communicate the hazards of car pollution and the benefits of natural gas
