The campaign is executed by GroupM OOH Solutions
Udit Mittal shares insights on how high-traffic mall spaces can elevate brand experiences, using immersive displays and interactive elements to engage consumers and drive showroom visits.
Arkaprava explores how brands can leverage mall media to engage high-value audiences and drive in-store traffic through impactful, integrated campaigns.
Ideacafe Roots aims at addressing brands communication needs in Tier 2 and Tier 3 cities
Preetam Patnaik, Head of Consumer Marketing, Continental Coffee shares his insights on how mall media is a rising media for advertisements for brands
Leveraging the power of out-of-home advertising, Paragon Footwear bridges local connections and reinforces its brand identity across India.
The new starters will be responsible for driving growth for clients, creating long-lasting partnerships and providing creative solutions for high-impact outdoor campaigns.
OpenDirect 2.1, the updated programmatic trading standard, allows OOH buyers to plan, buy, activate and report directly from premium publishers
This campaign was designed for pan-India coverage across more than 16 key cities, strategically designed to maximise reach and engagement.
Devotees can light a virtual Diya by simply scanning a QR code displayed at the Mumbai-cha Raja Ganapati pandal.