The Indian Roads Congress protocol suggests that placement of hoardings to be determined by speed limit placed on each road
‘It won’t just be a man’s world anymore’
‘We're actively exploring acquisitions and working to increase our inventory’
With the inauguration of the 500th Franchise store in Bengaluru, Bata India's retail footprint expands to 2,150+ stores nationwide
Native support for Broadsign Auction Packages simplifies ad campaign execution across screens approved for political advertising and key audience segments
Darren Jacobs and Dan Sands arrive at Zitcha as EMEA Sales Directors
The 18th edition of OOH Advertising Awards, formerly known as the Outdoor Advertising Awards, is designed to celebrate the most outstanding works executed in the period...
The 18th edition of OOH Advertising Awards, formerly known as the Outdoor Advertising Awards, is designed to celebrate the most outstanding works executed in the period...
The agency will craft and implement comprehensive media strategies across offline and online platforms
The new ad byelaws, awaiting state government nod, is expected to pave the way for larger roadside outdoor dislays