Touchless tech now optimised to work on BrightSign’s XT1144 media player for more immersive experiences
DOOH-E recognises top performers in DOOH media by showcasing the best campaigns that integrate ad-tech, targeting and dynamic creative approaches as a vital part of the...
The Toronto Congress featured indepth discussions on wide ranging areas, such as, programmatic, what clients want from OOH, sustainability, diversity and the way digital OOH amplifies...
The installations are an initiative to build mass awareness of the critical need for climate change mitigation
The blockbuster movie, produced by Raaj Kamal Films International with iconic actor Kamal Haasan playing the lead role, made a spectacular presence on DOOH media
A passionate marketer with over 22 years of experience, Ashish has leveraged AI, analytics and behavioural sciences to make communication aimed at the "segment of one"...
The webinar is part of an ongoing webinar-series titled Decade of Change.
The event was co-hosted by three Omnicom agencies — DDB Mudra Group, BBDO India and TBWAIndia at the Mudra House in Mumbai.
Showcase Shelters provide immersive, tailored advertising experiences that engage consumers at eye level with creative brand presentations and an array of engagement opportunities, including activating via...
Any unique format innovation of a traditional or DOOH media is eligible for entry to this award sub-category
