Milestone Optimizer introduces a new measurement matrix called Gross Impression Points (GIP) that measures the reach and frequency of an OOH campaign, thus serving as a...
The brand demonstrated its strong cultural affinity with consumers in Kolkata through this campaign
Leading telecom brand Uninor finds the OOH medium an appropriate channel to communicate with their audience. The medium is economical and provides a local connect. Abdul...
The OOH firm has used billboards and unipoles in iconic, tactical and prime locations like Patel Bridge, Marine Drive, Worli, Bandra Turner Road, and Bandra ROB...
Vodafone innovates with'Choose Your Number'
As domestic and international traffic increases at key Tier II airports, a great number of advertising brands are likely to mark their presence in this OOH...
Balaji Ads has used a variety of media formats for the campaign that includes 150 traditional large billboards, traffic consoles, bus shelters, unipoles, pillar wraps, LED...
Milestone Brandcom rolled out an extensive 8-week OOH campaign Uttar Pradesh, Delhi, Patna and Kolkata, dovetailed with highly innovative on-ground activities
Vivaki Specialist Services has executed the innovation in the Lajpat Nagar area of New Delhi
The activation campaign, spread over 21 days, covered six Mumbai Lok Sabha constituencies where the AAP has contested, extending into the most interior parts of the...
