Tide says it all on the billboard with white magic

In Campaigns By Sakshi Sanghavi - April 01, 2024

Leverages the power of simple and effective messaging

Srishti Group forays into corporate park branding, bags 3-yr ad rights at TIDEL Park Coimbatore

In OOH News By M4G Bureau - March 19, 2024

The advertising formats are diverse, from static and digital screen displays to experiential marketing activities.

Facebook & GroupM launch media playbook to help brands adjust to consumer behaviour

In Research By M4G Bureau - September 28, 2020

‘Turn The Tide’ playbook emphasises on media strategies for businesses to drive efficient outcomes

Rail media operators handling ‘Essential Services’ approach Board for 18-month waiver of license fee, other charges

In OOH News By Rajiv Raghunath - June 20, 2020

The media operators reaffirm commitment to run the AV public address systems & electronic display boards at stations, but seek Railway Board’s support for the firms to tide over the adverse business conditions

IOAA to engage more deeply with authorities for key support to tide over current crisis

In OOH News By Rajiv Raghunath - May 05, 2020

Media owners across the country urged to join IOAA in order for the OOH industry to act as one, with a unified voice

Staying afloat a roller coaster ride for new OOH firms

In OOH News By Pray Jani - April 03, 2020

Firms that have investor backing would be better placed to tide over the challenges that are unfolding everywhere

Ocean launches eco fashion label with VIN + OMI

In OOH News By M4G Bureau - February 06, 2019

Collaboration will help turn the tide on ocean plastic

Outdoor norms relaxed for promotion of UP Investors Summit 2018

In OOH News By M4G Bureau - February 20, 2018

Industry sees the relaxation as a temporary step, uncertain about how the tide will change for OOH business in the city of Lucknow

Ocean Outdoor launches ‘Ocean for Oceans’ to #StopThePlasticTide

In Digital OOH By Rajiv Raghunath - January 30, 2018

Ocean has announced a 3-year partnership with the Marine Conservation Society that will enable the charity to magnify its campaigns and engage millions of people in eradicating single-use plastic from the oceans