Over 500 delegates attending OAC 2024 took the Green Pledge administered by noted film personality Manoj Joshi, just before his inspirational address at the convention.
A knowledge seminar on OOH titled Adapting to be accountable at the Goafest 2024 in Mumbai featured a panel discussion involving Darshana Shah, Head of Marketing & Customer Experience at Aditya Birla Capital; Pawan Bansal, COO...
The audit to be conducted on an immediate basis
The timing of this immersive ad campaign at Cinépolis was to build the brand association of Alexa with smart home.
The high impact OOH campaign for Parle Agro’s iconic brand Frooti has been rolled out by Platinum Outdoor and covers 140 cities across the country.
Walmart acquired Thunder’s IP and technology, which will offer creative versioning, testing and optimization to help advertisers and deliver an omnichannel impact with more speed, control...
To promote this new beverage, the brand will undertake extensive on-ground activation spanning across 14 cities
To celebrate the four toofani decades of the drink, Coca Cola, which acquired the product in 1993, launched Thums Up Charged, a variant which has strong...
The municipal body has taken the decision in view of the Met department's forecast for weather disturbances in the coming days
Kinetic India has executed the campaign using a mix of media assets like traditional billboards, gantries, unipoles, and FOB
