‘Redeveloped stations will function as City Centre Rail Malls’

In Viewpoints By Rajiv Raghunath - March 26, 2021

Sanjeev Kumar Lohia, MD & CEO, Indian Railway Stations Development Corporation (IRSDC) sees huge scope for private participation in the modernisation of railway stations that will also pave the way for innovative railway media advertising avenues. OOH firms could play a key part in railway station operations on as in the case of redeveloped airports, he states.

BBC News encourages viewers to ‘Make More of Your World’

In OOH News By M4G Bureau - March 11, 2021

The initiative sets the ground for people to appear on real billboards

Rail infra modernisation, high speed trains likely to create more advertising avenues

In OOH News By M4G Bureau - February 04, 2020

4 station re-development projects and operation of 150 passenger trains would be done through the PPP mode: Budget 2020-21

Johnnie Walker to go miles with #TheTravellingBillboard

In Campaigns By Pray Jani - November 01, 2019

The brand unveils the latest campaign with a message to explore and discover new terrain through influential travel photographers

IRCTC to have branding rights on Ahmedabad-Mumbai Tejas trains

In OOH News By M4G Bureau - August 26, 2019

The trains will have 18 coaches and IRCTC will be authorized to allot permissions for advertisements inside and outside the coaches, including branding on the trains

Samaya Channel goes live on OOH

In OOH News By VJ Media Bureau - April 09, 2014

Street Talk makes Samaya News Channel visible in Karnataka in an extensive manner.

Crossroads announces contest winner

In OOH News By VJ Media Bureau - February 25, 2014

The contest related to out-of-home campaigns aimed at engaging people on the social media platform.