The brand utilizes the 137ft (w) X32 ft (h) site to make noise about their new ResQ product range.
To announce the BB Messenger launch on Android and iOS, Blackberry executed an engaging activity across high footfall areas to tap the youth audience.
The quest to create Kingfisher's Good Times continues with the World's First Beer Dispenser triggered by Head-banging.
Most brands worth their products today list engaging activation somewhere on top of their must-do marketing initiatives. So what has been their experience? And will activation...
British Airways has leveraged the digital medium in an innovative manner to bring alive its presence on hoardings.
JV Media has created a Virtual Host of Sachin Tendulkar, the brand ambassador for Smaash, the new gaming centre in Mumbai.
Anil has been brought in to expand business footprint and utilize PMR client and vendor relationships to the fullest.
A media study done by Laqshya Media Group reveals that outdoor ad spends grew by 8% during H1 in FY 2013, compared to the same period...
Ambika Misra, Executive Director, Ambalika Institute of Management & Technology, Lucknow, talked about some innovative possibilities with the OOH media using new products and services at...
Organized by VJ Media Works, the event brought all the important stake holders of the OOH industry, such as Authorities, Brands, Agencies and Media Owners, on...
