Kartik Iyer elevated to President - Media Brands; Shripad Kulkarni to move out by year-end
The brand used a variety of OOH formats that included hoardings to branded mobile vans
Rahul Sengupta will also be a part of the Dentsu Aegis Network India Creative Council
Laqshya Group has won the outdoor business account on the back of highly successful engagements with the brand in recent times.
The brand launched its special jewelry collection riding on a loud multi-city OOH campaign, as part of a multi-media campaign.
Tanishq displayed their awe inspiring regal collection on hoardings across six cities, which was executed by Laqshya Group.
Jewellery brand Tanishq goes outdoor in 11 Indian cities to promote its Gold Exchange offer.
The new airport media includes a mega video wall, six digital MUPIs and eight digital suspended screens
Laqshya Hyderabad Airport Media has executed the campaign
A media study done by Laqshya Media Group reveals that outdoor ad spends grew by 8% during H1 in FY 2013, compared to the same period...